Ludo's Gourmet Kitchen - Food Photography is serious FUN!

Who would have thought photographing a croissant could be so much fun ? first of all, you don't need to make it smile, second it has an easy going, laid back type of personality, and third you get to eat it when you're done. Food photography is not something I would have considered before but now that I've had a taste (excuse the pun) I would LOVE to shoot more! 

Recently I was privileged to shoot a food and documentary brief for 'Ludos Gourmet Kitchen'. Ludo's is a bakery which supplies the majority of the local Central Coast restaurants and cafes with desserts and pastries. It has a reputation for producing the tastiest treats in the land! The place has recently changed management, so they are currently in the process of rebranding and also revamping the shop front. The transformation began with a new logo design and it continued with the promo shoot, where I was briefed to create food images that looked fresh and modern. I was also asked to shoot behind the scenes documentary of the bakers in action, which meant a 5.30am wake up, but that hardly compares to the 1am start time the bakers do on a daily basis....